Toks Asher Young
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Tochukwu Young Umezulike | |
|---|---|
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| Born | Adazi, Anambra State |
| Nationality | Nigerian |
| Alma mater | Nnamdi Azikiwe University |
| Occupations |
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Tochukwu Young Umezulike // ⓘ, better known as Toks Asher Young, is a Nigerian talent manager, entrepreneur and executive producer.[1] He is also the author of the book, DEUCES: An Anthology of WORDS, RHYMES & POEMS.[2]
Early life and education[edit]
Toks Asher Young was born in Adazi, Anambra State and raised in Enugu State. Toks hails from Umueji, Ufuma, in Orumba North Local Government Area of Anambra State. He is a graduate of Nnamdi Azikiwe University, Awka in Anambra State, where he studied Electro Mechanics and was later posted to Ise Orun Council, Ekiti State for his one year national service.[3][4]
Career[edit]
| This section of a biography of a living person needs additional citations for verification. (February 2022) |
In 2007/2008, Juju, a dancehall artiste living in Amsterdam, made Toks his manager after he had helped him secure a collaboration with 2baba, plan his album launch, and debut into the Nigerian Music industry.[citation needed]
The following year, Toks became the manager to General Pype and realized he could do talent management as a career, causing his career as a talent manager to start. As well as being Pype’s manager Toks was also General Manager and co-founder at Podium Worldwide (also known as Podium Vybez).[5][6]
In 2009, he and Storm Records executive produced Champion by dancehall artist General Pype.[7][8]
In June 2014, Umezulike got a contract from former Etisalat, now known as 9Mobile, to be the talent manager for their Cloud Nine musical event series held in Port Harcourt and Abuja, Nigeria.[9][10]
In 2017, he was the resident judge for the first edition of THE GROUNDED TALENT SEARCH which was won by BShine, an indigenous hiphop artist based in Enugu State, Nigeria.[11]
He also modeled for Zlni Couture’s 2017 Summer collection.[12]
He has worked with some public figures like Kenny Keke Ogungbe, Dayo D1 Adeneye, Obi Asika, and Ayo Rotimi, who also mentored him on his career.[citation needed]
He is the manager for Naeto C, Yung6ix, Kollydee and Grindha.[13][14]
Production credit[edit]
In 2010, the "Champion (Remix)" video executively produced by Toks won the Channel O Music Video Awards as the Best Ragga Dancehall Video.[15]
Awards[edit]
| Year | Award | Category | Result | Notes |
|---|---|---|---|---|
| 2016 | Scream All Youth Awards[16] | Talent Manager Of The Year | Nominated | — |
| 2017 | Nigerian Campus Choice Awards[17] | Entertainment Personality Of The Year | Nominated | — |
| African Entertainemnt Awards USA[18] | Best Manager Award | Nominated | — | |
| 2018 | Nigeria Hype Awards 2018[19] | ARTIST MANAGER OF THE YEAR | Won | — |
| 2019 | The Intellects Awards (TIA) | Best Publicist | Nominated | — |
| 2021 | Nelson Mandela Leadership Award Of Excellence and Integrity[20][21] | ECOWAS YOUTH AMBASSADOR | Won | — |
References[edit]
- ^ "Meet entertainment maestro, Toks Asher Young". Vanguard. Retrieved 4 December 2019.
- ^ "A case for chivalry and romance". Vanguard. Retrieved 28 October 2020.
- ^ "Seven major things artiste needs to do good music – Toks". New Telegraph. Retrieved 4 December 2019.
- ^ "Toks Asher Young: 7 Things An Artiste Needs to Make Good Music". Eelive. 2 December 2019. Retrieved 4 December 2019.
- ^ "General Pype Lands Supersport Licensing Deal", New Telegraph, July 6, 2022.
- ^ "General Pype signs mega licensing deal with Supersports", The Nation, July 6, 2022
- ^ "Champion Remix by General Pype wins big At The CHOMVA 2010", Vanguard, July 6, 2022.
- ^ "Tochukwu Umezulike: A Quintessential Artiste Manager", This Day, July 6, 2022
- ^ "Etisalat takes cloudnine sessions to Port-Harcourt", The Nation, July 7, 2022
- ^ "Harrow Park Golf Club Abuja Hosts Etisalat Cloud Nine", New Telegraph, July 7, 2022.
- ^ "Meet the First Winner of Grounded Talent Search 2017, Celebrities that showed up and lots more!". Blueprint Afric. Retrieved 7 December 2019.
- ^ "Zini couture unveils its 2017 summer collection", The Guardian, July 12, 2022.
- ^ "Award winner, Toks Asher soars". The Sun. 6 December 2019. Retrieved 7 December 2019.
- ^ "Toks Asher Music is my first love". The Guardian. 17 November 2019. Retrieved 4 December 2019.
- ^ "Toks' Artist General Pype Bags Channel O Award". The Sun. 9 December 2019. Retrieved 4 January 2020.
- ^ "Scream All Youth Awards 2016 Nominees List". NgDailyNews. 11 October 2016. Retrieved 4 December 2019.
- ^ "Nigeria Campus Choice Award 2017 Youth&Entertainment Nominee List". Nigeria Campus Choice Award. 17 February 2017. Retrieved 4 December 2019.
- ^ "AEAUSA AWARDS 2017 NOMINEES". EverSto. Retrieved 4 December 2019.
- ^ "NIGERIA HYPE AWARDS 2018: SEE FULL LIST OF WINNERS". Olodoempire. Retrieved 4 December 2019.
- ^ "Toks Asher Young Honoured With Leadership Award And Appointed ECOWAS Youth Ambassador". The Daily Times. Retrieved 27 May 2021.
- ^ "Working with youths across Africa earned me ECOWAS Youth ambassadorial role ― Tochukwu Umezulike". Nigerian Tribune. May 2021. Retrieved 27 May 2021.