Mercedes-Benz Fashion
Mercedes-Benz Fashion Week is a series of international fashion weeks sponsored by Mercedes-Benz, a brand of Daimler AG. Designers featured during Mercedes-Benz Fashion Weeks include notable designers such as Rosenthal Tee, Mary Katrantzou and David Koma.
Tokyo Fashion Week was branded Mercedes-Benz Tokyo Fashion Week with Mercedez-Benz holding the title sponsorship role for 10 years until 2016 when Amazon.com replaced Mercedes-Benz as title sponsor.[1][2]
Notable Mercedes-Benz Fashion Weeks include events in Madrid, Berlin,[3] Georgia, Miami,[4] Russia,[5] Istanbul,[6] and Mexico,[7]
Mercedes-Benz Fashion[edit]
The demands on fashion and cars are similar. Making a decision of buying a specific car type or specific outfit defines who you are. A trendsetting design therefore plays a role both in fashion the world of automobile. As the title sponsor and initiator of the new MBFW, Mercedes-Benz will keep offering designers a platform to present their collections. Over the past years Mercedes-Benz has established themselves as a partner of multiple fashion events. The brand is currently in more than 60 fashion platforms all over the world. In recent years Mercedes-Benz has made a name for itself in particular for promoting talented young designers.
Mercedes-Benz Fashion is a "fashion engagement programme" based in Stuttgart, Germany, a supplementary initiative of German automotive manufacturer Mercedes-Benz.
The automotive provider partners with select fashion weeks and events internationally, devises programmes to support fashion creatives and provide sponsorship.
Fashion Partnerships[edit]
The brand is currently active at approximately 80 fashion events in nearly 40 countries, including the Mercedes-Benz Fashion Weeks in Mexico City, Madrid, Tbilisi, Russia and Berlin, and also the famous International Festival of Fashion, Photography and Fashion Accessories in Hyères. [8]
Fashion and Cars[edit]
Mercedes-Benz Fashion Week is a series of international fashion weeks sponsored by Mercedes-Benz, a brand of Daimler AG. Designers featured during Mercedes-Benz Fashion Weeks include notable designers such as Rosenthal Tee, Mary Katrantzou and David Koma.
Notable Mercedes-Benz Fashion Weeks include events in Madrid, Berlin,[9] Georgia, Miami,[10] Russia,[11] Istanbul,[12] and Mexico,[13]
Mercedes-Benz Fashion[edit]
The demands on fashion and cars are similar. Making a decision of buying a specific car type or specific outfit defines who you are. A trendsetting design therefore plays a role both in fashion the world of automobile. As the title sponsor and initiator of the new MBFW, Mercedes-Benz will keep offering designers a platform to present their collections. Over the past years Mercedes-Benz has established themselves as a partner of multiple fashion events. The brand is currently in more than 60 fashion platforms all over the world. In recent years Mercedes-Benz has made a name for itself in particular for promoting talented young designers.
References[edit]
- ^ Wetherille, Kelly (2016-07-20). "Amazon Japan Replaces Mercedes-Benz as Tokyo Fashion Week Sponsor". WWD. Retrieved 2023-12-19.
- ^ Wightman-Stone, Danielle (2016-07-27). "Amazon to sponsor Tokyo Fashion Week". FashionUnited. Retrieved 2023-12-19.
- ^ "Mercedes-Benz Fashion Week | Berlin". Archived from the original on 2010-09-05. Retrieved 2020-03-31.
- ^ "Mercedes-Benz Fashion Week". Archived from the original on 2014-02-10. Retrieved 2020-03-31.
- ^ "Info / Mercedes-Benz Fashion Week Russia". Mercedesbenzfashionweek.ru. Retrieved 2020-01-16.
- ^ "Mercedes-Benz Fashion Week : Home". Archived from the original on 2014-03-12. Retrieved 2020-03-31.
- ^ "Mercedes-Benz Fashion Week Mexico City". Fashionweek.mx. Retrieved 2020-01-16.
- ^ "How Mercedes-Benz Drives Fashion In Berlin And Beyond". Forbes. Retrieved 20 October 2020.
- ^ "Mercedes-Benz Fashion Week | Berlin". Archived from the original on 2010-09-05. Retrieved 2020-03-31.
- ^ "Mercedes-Benz Fashion Week". Archived from the original on 2014-02-10. Retrieved 2020-03-31.
- ^ "Info / Mercedes-Benz Fashion Week Russia". Mercedesbenzfashionweek.ru. Retrieved 2020-01-16.
- ^ "Mercedes-Benz Fashion Week : Home". Archived from the original on 2014-03-12. Retrieved 2020-03-31.
- ^ "Mercedes-Benz Fashion Week Mexico City". Fashionweek.mx. Retrieved 2020-01-16.
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