Chiliz

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Chiliz
Denominations
Code$CHZ
Development
Original author(s)Alexandre Dreyfus
White paperwww.chiliz.com/Chiliz_Corporate-Product-profile-V9.pdf
Development statusActive
Developer(s)Mediarex
Ledger
Ledger startOctober 1, 2018; 5 years ago (2018-10-01)
Block explorerexplorer.chiliz.com
Website
Websitewww.chiliz.com//

Chiliz is a blockchain platform developed by Maltese-based sports company Mediarex.[1] The Chiliz blockchain powers the Socios.com platform, which offers fan tokens to sports fans, enabling them to participate in polls hosted by the clubs, or receive rewards and promotions.[2] The native token Chiliz is used to buy the fan tokens.[3] Alexandre Dreyfus is the CEO of Chiliz[4] and Beatrice Collet is the managing director.[5]

History[edit]

Chiliz was launched in 2018 by Maltese-based sports company Mediarex led by CEO Alexandre Dreyfus.[3] Members of the firm's advisory panel include Dr. Christian Mueller, InFront Sports’ vice president, strategy and business development, and Sam Li, Sina Sports’ head of strategic partnerships; with Perform Group's chief strategy officer of Perform Group, John Gleasure, also a shareholder of Mediarex. Other members of the advisory board are Fnatic's CEO Wouter Sleijffers and Team Vitality's CEO Nicolas Maurer.[6]

In June 2018, Chiliz raised $65 million in a round led by Binance with other reputed names in the industry like OK Blockchain Capital, FBG Capital, Ceyuan Ventures, and Bancor also investing.[6] In March 2021, the company announced it will invest $50 million in an expansion to the United States.[7]

Fan Tokens[edit]

Background[edit]

Fan tokens are digital coins created on the Chiliz blockchain that sports organisations provide to their fans through the app Socios.com.[8] They allow fans to vote on a variety of minor decisions, such as new facilities, kit designs, shirt numbers of new signings, celebration songs, and more.[9] Fan Tokens were first introduced in 2019, with football clubs Juventus and Paris Saint-Germain being the first clubs to launch their official tokens.[10] Sports clubs including Barcelona, Atletico Madrid, Manchester City, Inter, Arsenal, AS Roma, Galatasaray, Flamengo, Corinthians and 60 other teams have launched Fan Tokens through Socios.com.[11]

Research[edit]

Research into the dynamics of fan tokens on the Chiliz blockchain, particularly around the 2022 World Cup, shows a pre-event surge in value and a subsequent decline, aligning with the "buy the rumor, sell the news" phenomenon.[12] A related study on Chiliz fan token polls indicates they effectively engage around 50% of token holders.[13] Another analysis contrasts fan tokens and Chiliz investments, indicating that while fan tokens may lead to losses, Chiliz offers a more reliable investment option. [14]

References[edit]

  1. ^ Bassam, Tom (2018-06-19). "Mediarex launches blockchain club voting platform for soccer". SportsPro. Retrieved 2023-02-13.
  2. ^ "Jump Trading backs fan tokens startup Chiliz". Reuters. 2021-04-07. Retrieved 2023-02-13.
  3. ^ a b "A look at Chiliz: The blockchain behind PSG, Barca, Juventus and numerous other fan tokens". cnbctv18.com. 2022-08-09. Retrieved 2023-02-13.
  4. ^ "We explain who is behind Barcelona's third economic lever". MARCA. 2022-08-01. Retrieved 2023-02-18.
  5. ^ "chiliZ Blockchain Campus appoints MD". Times of Malta. 12 October 2018. Retrieved 2023-02-13.
  6. ^ a b "chiliZ raises $65 million from Binance, other organisations - Esports Insider". Esportsinsider. 2018-06-08. Retrieved 2023-02-13.
  7. ^ Evans, Simon (2021-03-02). "Soccer-Blockchain sports firm Chiliz to invest $50 million in U.S expansion". Reuters. Retrieved 2023-02-13.
  8. ^ "Fan tokens changing the face of Football". The Guardian Nigeria News - Nigeria and World News. 2022-05-12. Retrieved 2023-02-13.
  9. ^ "What are fan tokens?". MARCA. 2022-02-21. Retrieved 2023-02-13.
  10. ^ "Fan Tokens to become second largest source of revenue for sports industry". MARCA. 2022-02-01. Retrieved 2023-02-13.
  11. ^ "Football fans spending millions on club crypto-tokens". BBC News. 2021-12-10. Retrieved 2023-02-13.
  12. ^ Saggu, Aman; Ante, Lennart; Demir, Ender (2024-06-01). "Anticipatory gains and event-driven losses in blockchain-based fan tokens: Evidence from the FIFA World Cup". Research in International Business and Finance. 70 (Part A): 102333. arXiv:2403.15810. doi:10.1016/j.ribaf.2024.102333. ISSN 0275-5319.
  13. ^ Ante, Lennart; Saggu, Aman; Schellinger, Benjamin; Wazinski, Friedrich-Philipp (2024-04-11). "Voting participation and engagement in blockchain-based fan tokens". Electronic Markets. 34 (26). doi:10.1007/s12525-024-00709-z. ISSN 1422-8890 – via Springer Link.
  14. ^ Vidal-Tomás, David (2023-01-01). "Blockchain, sport and fan tokens". Journal of Economic Studies. 51 (1): 24–38. doi:10.1108/JES-02-2023-0094. ISSN 0144-3585.

External links[edit]