Timotei

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Timotei shampoo and conditioner

Timotei is a shampoo brand owned by Unilever. The name Timotei comes from the Finnish word for a wild grass called timothy (timotei in Finnish). The Timotei brand was conceived and designed by Lintas Helsinki in Finland.[1] Timotei shampoo was launched in the early 1980s, but some countries only sold Timotei for a short period. The tagline was 'So mild you can wash your hair as often as you like'.

Media[edit]

The early 1990s rock band Nelson were derisively nicknamed "the Timotei twins" by the British magazine Kerrang! for their waist-length blond hair.

In the episode "Parade" of the 1990s BBC comedy TV series Bottom, Richie (Rik Mayall) attempts to chat up a barmaid (Julia Sawalha) by asking her if she uses Timotei.

Timotei was featured in the Japanese anime Lucky Star, episode 6. The character Konata Izumi jokingly makes a reference to a Japanese Timotei commercial, and is disappointed with her friends' confusion, contrary to Yui's reaction.

In episode 6 of the BBC series Dead Boss, the main character Helen refers to being violated with a Timotei bottle while in prison.

References[edit]

  1. ^ Heinonen, Visa; Konttinen, Hannu (2001). Nyt uutta Suomessa! : suomalaisen mainonnan historia (in Finnish). Helsinki: Mainostajien liitto. pp. 230, 269. ISBN 9525262103.

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