Rowe Mineralölwerk
 | |
| Company type | GmbH |
|---|---|
| Industry | Oil |
| Founder | Michael Zehe |
| Headquarters | , Germany |
Key people | Michael Zehe, Alexandra Kohlmann (managing director) |
| Products | |
Number of employees | 300 |
| Website | www |
Rowe Mineralölwerk GmbH is a lubricant manufacturer headquartered in Worms, Germany. Founded by Michael Zehe in Flörsheim-Dalsheim in 1995, the company relocated its headquarters to Bubenheim in the Palatinate in 2000. To increase production capacity, the new headquarters in Worms were opened on 9 December 2013.[1]
Products[edit]
Rowe's product range includes motor oils, gear and hydraulic oils, industrial and metalworking lubricants, bio-lubricants, fuel additives, but also radiator and windshield antifreeze and various car care products. The company's other products include lubricants for two-wheelers, commercial vehicles, boats and combined heat and power plants.[2] With its own grease plant, Rowe has been producing multi-purpose and high-performance greases for the extended lubricants market since 2015.[3] Since 2017, all Rowe products have been fully CO2 compensated.[4]
Markets[edit]
Rowe lubricants are represented in over 80 countries worldwide. Southern and Eastern Europe, the Middle East, Asia and North and South America are among the main export markets.[5]
Production[edit]
Lubricants are produced in 38 mixing tanks and 12 filling plants on an area of more than 110,000 m2 in Worms. The second plant, based in Bubenheim, has a further ten filling plants specializing in radiator antifreeze, brake fluids and industrial lubricants.[6]
Sponsorships[edit]
Rowe is involved in sponsoring the following below:
- Culture: Symphonic Accordion Orchestra Hessen (SAkkOH)[7]
- Squash: Black & White Racket Club e.V. Worms and various others.[8][9]
- Powerboat: Since 2016, Rowe has supported the ROWE PowerBoat team, which competes in the Formula 2 World and European Championships.[10]
- Motorsport: Rowe has been the main sponsor of the Nürburgring Endurance Series at the Nürburgring since 2009 and expanded its commitment by being present on the start number mats of all vehicles starting in 2017.[11] Rowe also became the official lubricant partner of the Britcar Endurance Championship, and title partner of the Britcar Trophy Championship.[12]
- Football:
Rowe Racing[edit]
In cooperation with Motorsport Competence Group AG (MCG AG), the Rowe Racing team has existed since 2011 and is mainly active in endurance races.[16] Rowe primarily uses the cooperation to further develop and test its own products under racing conditions, but also to strengthen and publicize the Rowe brand.[17]
Certifications and licenses[edit]
Rowe's certifications are ISO 9001 (2015), IATF 16949 (2016), ISO 14001 (2015), ISO 50001 (2011)[18]
References[edit]
- ^ "Mit festen Wurzeln in die Zukunft". Wirtschaftsforum.de. 31 July 2017. Retrieved 21 September 2017.
- ^ "Produkte | ROWE MINERALÖLWERK GMBH | BVB Champion Partner" (in German). Retrieved 23 April 2018.
- ^ "Über ROWE | ROWE MINERALÖLWERK GMBH | BVB Champion Partner". Retrieved 15 April 2019.
- ^ "Nachhaltigkeit bei ROWE" (in German). Retrieved 18 January 2023.
- ^ "Großes Lob für den Chef". VRM GmbH & Co. KG. Retrieved 21 September 2017.
- ^ "Europas modernstes Schmierstoffwerk" (in German). Retrieved 18 January 2023.
- ^ "Sponsoren | Sinfonisches Akkordeon Orchester Hessen" (in German). Retrieved 21 September 2017.
- ^ "ROWE Motor Oil: Echter Sportsgeist! - squashnet.de". squashnet.de. Retrieved 21 September 2017.
- ^ "ROWE Squash – Internationale und Nationale Squash Athleten von ROWE". Retrieved 21 September 2017.
- ^ "Powerboat | ROWE MINERALÖLWERK GMBH" (in German). Retrieved 21 September 2017.
- ^ "VLN: ROWE erweitert Sponsoring in der VLN". Retrieved 21 September 2017.
- ^ Chris (2023-05-19). "ROWE Oils Confirmed as Official Lubricant Partner for Britcar". Britcar Endurance. Retrieved 2023-06-06.
- ^ "Borussia Dortmund und ROWE verlängern Partnerschaft" (in German). Borussia Dortmund GmbH & Co KGaA. Retrieved 16 September 2021.
- ^ "Club Atlético de Madrid - ROWE becomes Atlético de Madrid sponsor". Retrieved 16 September 2021.
- ^ "Startseite" (in German). Retrieved 16 September 2021.
- ^ Bianca Leppert. "VLN Team-Portrait Rowe Racing: Neuer Stern am Motorsport-Himmel". auto motor und sport. Retrieved 21 September 2017.
- ^ "Mit festen Wurzeln in die Zukunft". Wirtschaftsforum.de. 31 July 2017. Retrieved 2017-09-21.
- ^ "Zertifizierung | ROWE MINERALÖLWERK GMBH | BVB Champion Partner" (in German). Retrieved 4 December 2018.