Conceptual Love
| "Conceptual Love" | |
|---|---|
 Bada Badoo - Conceptual Love Single Artwork | |
| Single by Bada Badoo | |
| Released | 27 September 2010 |
| Genre | R&B, Pop |
| Length | 3:29 (UK Radio Edit) |
| Label | I-innovate (UK) |
| Songwriter(s) | Baddar Chowdhry |
| Producer(s) | George Eyo, Mel Glynn, Najero Okenabirhie |
"Conceptual Love" was the debut single by singer Bada Badoo and was the first official single release by any featured performer from X-Factor, UK series 7 (ITV/SYCO, 2010).[1] Bada Badoo, real name Baddar Chowdhry gained notoriety for his initial stage performance on the X-Factor (UK) TV Series.[2] Bada Badoo entered the competition at the Cardiff, Wales auditions and reached the latter stages of Boot camp.[3] With a geek persona his televised performance of the Tom Jones version of ‘I Who Have Nothing’ coined a Cheryl Cole soundbyte ‘Don’t Judge a book by its cover’. The geek persona was later carried forward in to the promotion campaign for the Conceptual Love Single released by I-innovate (UK).
The original music composition for Conceptual Love was based on a song by R&B/Soul group The Wah Wah Collective called ‘Quartet Junkie’. This original recording was taken by I-innovate (UK), indie label of the Wah Wah Collective and restructured by the Greasy Geezers production unit for the Bada Badoo release.
Critical reception[edit]
The single release date Monday, 27 September 2010 coincided with the last televised appearance of Bada Badoo on the X-Factor TV series. Saturday, 25 September (ITV/SYCO, 2010). Conceptual Love gained regional radio airplay in the UK and was supported with radio interviews at various stations including Real Radio 105-106fm (Wales) and The Martin Lowes Show 2BR Radio 99.8fm (Lancashire).
"themusiccritic.co.uk" gave the song a positive single review stating:
" Conceptual Love is a chilled slice of radio friendly R'n'B with some serious pop overtones, and a video that has its tongue firmly in its cheek, that provides the perfect vehicle for Bada's soulful and pure voice, and you know what he may just have a hit on his hands. There is a place in UK music at the moment for a truly great soul voice and if he can live up to the early promise of this single, then he will certainly have a career that lasts a lot longer than that of Leon Jackson, Shayne Ward or Steve Brookstein".[4]
Music video[edit]
The Conceptual Love single was promoted online through comedic video skits by I-innovate (UK) emphasizing the geek character of Bada Badoo. This was later supported with an Official Music Video directed by James Ward. The video was filmed on location in a Victorian library branding Bada Badoo the ‘Geek with Soul’. The music video was produced by Najero Okenabirhie for I-innovate Communications who are the video production side of the I-innovate (UK) label.
Credits and Personnel[edit]
- "Lead Vocals" — Bada Badoo
- "Lyrics" — Bada Badoo
- "Producer" — George Eyo, Mel Glynn, Najero Okenabirhie
- "Record label" — I-innovate (UK)
- "Album" — The Conceptual Love single was released on the 'Cry Baby Soul' studio album by The Wah Wah Collective.
References[edit]
- ^ "Bada Badoo Stuns X-Factor Judges". Digital Spy, Alex Fletcher, TV Article. 13 September 2010.
- ^ "ITV X-Factor Bada Badoo Showcase". ITV/SYCO. 11 September 2010.
- ^ "Pentwyn X-Factor star "blows away" Cheryl Cole". Abby Alford, South Wales Echo. 18 September 2010.
- ^ "Music - Singles Review - Bada Badoo: 'Conceptual Love'". [themusiccritic.co.uk]. 29 September 2010.
External links[edit]
- Official music video on YouTube
- Discog's Bada Badoo page
- The Music Critic: Bada Badoo Conceptual Love (Single) Review
- Cardiff student booted out by X Factor judges (Live Cardiff Performance) Clare Hutchinson, Wales On Sunday. 26 September 2010
- The X-Factor 2010 Bada Badoo Xtra Factor Auditions on YouTube
- MTV Artists Profile: The Wah Wah Collective
